Empowerment, Facebook Management, Hot Tips, Scams, Solopreneur

New Scam on Facebook to Watch Out For

Apparently there is a new scam happening on Facebook that you may not have noticed yet, but affects small businesses and entrepreneurs.

I discovered the new scam happening on Facebook like this: I got a notification suggesting I add a friend who was my coworker at… my business.  I am a Sole Proprietor, so how can this be? I guarantee there is no Bryan Conner working for my company…

new facebook scam

The first thing I did was take a screen shot.

The second thing I did was attempt to report him – however, this is where it gets tricky. Facebook gives you about 6 options to report a profile. He’s not impersonating me or someone I know. He’s annoying me, but Facebook doesn’t allow me to explain how. I’m not sure if it’s a fake account or not. I don’t know if he’s using a different name he uses in everyday life, and I don’t know if he’s underage.

The last available option is “This profile represents a business or organization”. I clicked that, however there is no option to explain what is going on – which is that this individual is pretending to be an employee of my SOLE PROPRIETORSHIP.

The third thing I did was to ask about this on a Facebook group of Virtual Assistants. Another VA kindly forwarded this link to me from Facebook which basically says, “You can’t do a durned thing about it.”  However, within that “business help” I am able to leave feedback to the developers. I then explained what was going on, with a link to the offenders profile page. I’ll update if Facebook responds on this.

What else can I do? The individual is not currently showing up as a Team Member on my Facebook Business Page. I can’t ban him, because he has never “liked” my page.  He publicly posted his start date on his Facebook page. I publicly called him out on it via a comment. I can block him from my personal Facebook page, which I did.

As to why someone would do this, one VA commented that individuals are doing this to obtain credit or a visa. There were a couple of other VAs that this has happened to. The Facebook users that are doing this have a tendency to be from the Philippines or South Asian countries.

While not devastating to the operation of my business, it is annoying because Mr. Shirtless Wonder is affecting my brand. And Facebook is not being diligent about responding to “fake news”, at least not as far as it affects my business.

If you are a small business owner, you may want to click on your business link from time to time so that you are aware if someone is doing the same thing to you. As far as I can tell, he has no access to my business page other than the link on his profile.

Edited to add: Facebook responded over the weekend and basically said, “Thanks for contacting us but there’s nothing we can do. You can block Bryan if you like.” Then they give you the 5 emoticons to rate their response. I gave them the mad face. At the very least they then offer you an opportunity to explain your dissatisfaction with their response and I was able to vent in more detail. Facebook needs to figure out a better way of handling this, because it is basically turning a blind eye to fraud.

Facebook Management, Hair Salons, Hot Tips

Hair Salon Facebook Package

Busy Salon Owners and Stylists know that Facebook is a key component of their marketing strategy and don’t want to fall behind the curve. Facebook is on the verge of having Two Billion users, therefore your customers are definitely using Facebook! Don’t miss out on maximizing Facebook for your benefit!

blond beachy sample
Sample Custom Graphic with your branding added

I am offering an affordable monthly Facebook Management Package that includes the following awesomeness:

1. Free initial 30-minute consultation to discuss branding, color and font choices. Can be via Skype or in person.

2. Monthly 15-minute conversation to review the previous month and ideas for the upcoming month.

3. Create an initial digital graphic/flyer for you to engage your customers in store. This encourages your customers to like your page, leave reviews, or post selfies of their new look, therefore increasing the traffic on your Facebook business page!

Monthly package includes:

• Posting Monday through Friday for a total of 20-23 days per month, starting on the first Monday of the month.

• 1 post per day for each of the weekdays
     Monday – Graphic
     Tuesday – Article
     Wednesday – Graphic
     Thursday – Article
     Friday – Graphic

• I will engage with audience by providing questions/polls for them to answer and in addition, will interact with and alert you if you need to follow up.

• I will create 4 customized and uniquely branded graphics per month for your Facebook page and apply hashtags. These are yours to keep – you can use these graphics on other forms of social media such as Instagram or Twitter.

• You will provide 8-10 photographs per month of customer hairstyles, nail designs and / or makeup designs (and provide preferred wording – simple description of what is being featured, possibly customer first name) and I will edit if necessary and apply hashtags. Customers will enjoy being featured on your site, and will likely share with their friends!

• I will curate 8-10 articles (or post articles or product reviews that you provide) and apply hashtags. It may mean more product sales for you if customers can read about the products that you offer in your shop.

Promotion for your salon/services for only $89.00 per month!

Contact me today so that we can get you started on making your Facebook business page SHINE!